Digital Marketing Career Scope, Salary, growth and more!
Modern information sources are online, and in order to reach customers and create brands, internet or digital marketing is essential. With a Certification in digital marketing, one can work as a digital marketer, online advertisers, and experts in social media to study, research, and create compelling digital content.
Why learn digital marketing?
Today, companies are waking up every day to the fact that digital marketing is very relevant and is no longer an option. Times of India has reported that by 2022, Digital Marketing would generate 2.5 Lakh jobs within India. Look at how JIO penetrates the market as Airtel reduces prices. Do you remember the last time you concentrated without switching channels on those newspaper ads or TV commercials? Well, there’s a paradigm shift of how people consume knowledge. The sales pitching standard of today is driven by the people for the people. People trust your words more than the news or television channels. As of December 2020, India has about 350 million+ Facebook users, and this figure is an indicator that approximately 50% of India’s Internet-using population wants to network. About 103.5 crore people in India are using mobile phones today. The days are gone when people used their landline. Smartphones in today’s world are omnipresent!
The average salary.
The average salary for a Digital Marketing beginner level / fresher is about Rs 3.0 Lacs to 4.0 Lacs per annum. This will depend on various other factors like skills, organization, and city of work.
Qualification for digital marketing?
In summary, while there is no compulsory qualification required for a job in digital marketing, by enrolling in and successfully completing a reputable, well-rounded digital marketing course, you will enhance your chances of landing the digital marketing job of your dreams exponentially.
Importance of Image Editing in Digital Marketing
Image Editing is an essential element especially when it comes to digital marketing. Photoshop is all about graphics, creative designs and many more and they are like visual storytelling. Graphics, creative designs help a lot to engage with the audience. It helps to raise visibility in the crowd.
Importance of Video Editing in Digital Marketing
The three most popular programs that Youtubers use to edit their videos are Premiere, iMovie and Final Cut Pro. A first option is a perfect tool for beginners
Course duration:
Digital Marketing is 30 Days course. The training programs are in e-learning video sessions that can be access at anywhere.
Eligibility:
10th/+2/ Graduates/ Working professionals
Requirements
Mac or PC capable of Running Photoshop and Premiere with Broadband Internet Connectivity.
Job opportunities:
On successfully completing the ‘Digital Marketing’ course, you will be ready to join top companies as:
- Digital Marketing Specialists.
- Digital Marketing Manager.
- Social Media Marketing Experts
- Product Marketing Specialists.
- Marketing Operations Manager
- PPC Analyst
- Marketing Project Manager
- Social Media Manager
- Events Marketing Manager
Course Preview
Course Curriculum
Digital Marketing | |||
Introduction to Digital Marketing | 00:12:00 | ||
Facebook Page Creation | 00:13:00 | ||
Brand Awareness | 00:28:00 | ||
Traffic Ads on Facebook | 00:12:00 | ||
Leads Generation Ads on Facebook | 00:25:00 | ||
Introduction to Google Ads | 00:13:00 | ||
Google Search Ads | 00:21:00 | ||
Video Ads on YouTube | 00:14:00 | ||
Display Ads in Google | 00:13:00 | ||
Conversions Action in Google Ads | 00:12:00 | ||
Google Ads Certification | 00:08:00 | ||
Final Examination | |||
Digital marketing Online Exam | 00:30:00 |
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